How Women Compare to Men in The Gambling Market

avatar

Modified by CasinoTopsOnline on March 03, 2021 in Industry News

Slowly but surely women are finding their feet in many areas which have earlier been viewed as ‘male territory’. One example is the online gambling world. In a recent study by bgo casino it was found that 2% of wagers placed on live dealer games have been by women. They also concluded that their female client base is standing at 40% strong.
 

It’s no secret that the male presence dominates at online casinos but in this new found research it shows that women are slowly but surely making their mark.

Interestingly enough female players aren’t the biggest live dealer game fans and prefer online slots or bingo. At bgo casino, however, 55% of bingo bets placed are done by men.

One in A Few Million

Online casinos such as bgo casino have built campaigns to attract and appeal to the female demographic. One insider has revealed that their campaign featuring Paris Hilton was a massive success and resulted in a rapid increase of female players at the casino. 

A lady from London beat the odds of 625 million to 1 when she managed to strike jackpot winnings of £1.7 million ($2.2 million) on two progressive jackpots on the Star Lanterns slot. The lucky lady struck a cool £1.1 million ($1.42 million) on 14 April earlier this year and cashed in on another £627,000 on the same slot two weeks later. 

This big win serves as motivation for all female players showing that girls too can win while having fun.

The Truth Is in The Statistics

According to recent figures, it shows that women gamblers are on the rise. According to research by the UKGC, 44% of women have admitted to online gambling. 30% of women who took the survey admitted that they’ve taken part in gambling of some sort in the past month. These statistics did not include the National Lottery. 

It’s obvious that a variety of online casino sites, especially bingo-focused sites, are aimed at the female demographic. One can argue and play it off as stereotyping seeing as the sites clearly have a pink, perfect and frilly design in hopes of catching the female eye. 

Luckily a few site operators have realised that women don’t need lavish designs that scream ‘Ladies’. They simply need a place where they too can enjoy a variety of gaming options. Women have taken quite the liking to social gaming as according to the bgo research, 19% of women take part in social gaming versus the 23% of male players. These social games are generally played by those who are active on social sites such as Facebook.

Strategy vs Luck

According to the statistics, men (21%) are still the most active online gamblers compared to 14% in women gamblers. One of the things that set female gamblers apart from the male demographic is their love for games of luck. Women tend to flock to online slots and bingo games. Men, on the other hand, opt for games that require more skill and strategy such as table games, sports betting and poker. 

You could argue that men prefer to have more control over the outcome and women like going with the flow. Whatever the case may be, it’s nice to see the number of female gamblers rising slowly but surely.

Latest News View all

C$20 Deposit Casinos in Canada

Getting started at an online casino shouldn’t need to cost the earth. With a deposit of C$20, you can unlock some great deals and a top-class experience at many sites in Canada. C$20 deposit casinos are popular and whilst there are loads out there - should you trust them with your cash?

Read more

The Best Vegas Casinos to Play Blackjack

Without a doubt, Las Vegas is the gambling mecca of the world, with millions of people visiting its bright lights every year. Most people head straight for the legendary Strip which is host to the biggest and well-known casinos. For many, it’s unthinkable to gamble at any other casino than the 30 which line the iconic Las Vegas Boulevard.

Read more

C$10 Deposit Casinos in Canada

Looking for an online casino that allows you to deposit a minimum of just $10? Good news - you have come to the right place. We are seeing more and more of these sites popping up for players in Canada, and they offer some great advantages.

Read more

Most Popular

Euro 2020 Final Odds Italy vs England - Who Will Win It?

Italy and England will face each other on Sunday at Wembley in what has been an existing European Championship tournament. Hosted a year later due to the pandemic, the Euro 2020 will come to an end on Sunday at 3 pm, with the final taking place at Wembley. Is it coming home? Or is it coming to Rome? Let’s see what the bookmakers say.

Read more

How Do No-Risk Bonuses Work?

Let’s face it, most of us love a bonus. These are the joyous treats that keep us ticking and give us that little bit extra. Making us feel welcome at our favourite online casinos, or rewarding us for our loyalty. They come in all different shapes and sizes these days, as sites compete for our business.

Read more

Best Crypto Gambling Sites 2021

Crypto bring with it new opportunities and for all those online casino players who prefer to use cryptocurrencies for their gambling payments, we know of several online casinos that support Bitcoin, Litecoin, Ethereum and other cryptocurrencies as a payment method. So, which of these sites can we recommend for 2021?

Read more

Biggest Online Jackpot Wins of Last Year

It is always a momentous occasion when someone wins an online jackpot from a casino. And while many of us believe that they do not come around so frequently, several big winners were recorded in 2020. So, keep playing and you never know, you could be the very next person to claim a jackpot payout. Let’s have a look at the biggest online jackpot wins of 2020.

Read more

Bankroll Warriors Gets New Host for 2021

CasinoTopsOnline is re-launching its exciting slots and casino Twitch stream Bankroll Warriors with a brand new host for 2021. At different times in his life, Dreezy has been a professional poker player, gambler, esports bar owner, trucking business owner and Twitch streamer. Read more

£100 Deposit Bonus UK

UK online casinos that offer a £100 deposit bonus are quite common, especially as we see an increase in the number of online casinos, which results in greater competition between them - and better offers for players!

Read more

Bankroll Warriors is Back With HUGE NEWS

Bankroll Warriors is our hit casino podcast, offering you a look into the world of the best slot games online at the top casinos around. So get right for lights, camera, and spin! Whether you’re after discovering the best bonuses or just after some suggestions for a new game, our new all-star streamer team has got what you need.

Read more

5 Favourite Slots by European Players

Europe is a hotbed for casino gaming activity, and there’s little wonder. With locations like Monte Carlo, London and Malta all playing host to exciting casino escapades, it has quite the popular appeal for players. It is also due to this that many online casino slots have become popular in their own right with players from the continent. So, which ones can be considered the five favourites of European casino players? We’ve got a look at each of these and their inbuilt features below.

Read more

New Series of Podcasts by Our Very Own Bankroll Warriors!

Bankroll Warriors, better known as Jon Pardy and Drew Gonzalez, have teamed up with CasinoTopsOnline to provide viewers with a series of exciting, livestreamed games at the best online casinos. A combination of casinos hand-picked by experts and the professional play brought to you by the Warriors themselves will take casino livestreaming to a whole new level. Read more