Virtual Reality: The next big step for online casinos?

Published on January 25, 2017 in Industry News

Virtual reality at online casinosThe year of 2016 brought on a lot of talk and rumours and saw the kick-off of the first virtual reality games. Thanks to the advancement of technology and the corresponding growth of major players in the online casino industry, VR is now able to take off successfully.
 

“According to a study released late last year by Juniper, gambling wagers within VR are set to rise by 800% within the next five years.”

This will be driven by high rollers making use of the technology. Studies show that the amount of bets from VR gambling will grow from just over £47.2 million this year to almost £423 million by the year 2021.
 

Online gambling growth 

It is no secret that online gambling generates around £3 billion annually in the UK alone and according to statistics this figure will only grow as more and more people make use of online casinos and mobile gambling apps. 

Another factor to take into account is the constant growth and evolution of online casino games graphically and systematically. Mobile gaming in itself has opened up online gambling to a whole new player base providing the industry with a 10% annual growth. According to predictions in recent forecasts, mobile gambling will account for 40% of all online gambling over the next three years.

Virtual reality will only broaden the horizons and draw more players (especially millennials) to partake in online gambling as they’d have the luxury of sitting across from each other at a table in a virtual casino playing poker or blackjack while in the comfort of their own homes. VR portals also offer major benefits to the gambling industry when it comes to customer experience and marketing opportunities. The only downside to all of this might be the cost of VR devices and the lack of understanding thereof.
 

Virtual reality technology

With the use of VR technology online casinos will have the ability to transport players and their friends to more exciting and alluring locations for their online gambling experience such as the famous Las Vegas casinos.

Millennials have proven through the use of wearable technology such as the Fitbit and Apple Watch that they react more enthusiastically to tasks through gamification. They are also drawn to rewards systems which makes them more inclined to perform a task they ultimately would’ve ignored. 

Overall, mobile and online casinos will have more success drawing in younger groups of players if they attempt to gamify the casino experience through use of Virtual Reality. With VR having made ground breaking progress and VR devices becoming more available to players it is quite possible for VR casinos and games to become the latest trend in the near future. The online gambling industry is known for seeing opportunities and making the best of them and Virtual Reality might just be the next big thing to skyrocket the interest in online gambling.

A few online gaming solution suppliers have already started developing VR-based casino games and a few more have caught on to the latest craze blasting full steam ahead at developing and designing their own. Industry leader, Microgaming has already started working on a VR roulette table and casino which has a successfully rendered virtual casino up and running. It is a well-known fact that once one industry leader latches on to a craze the rest will soon follow.