Published by CasinoTopsOnline on February 19, 2016 in Industry News

Leo Vegas signs deal with Wembley ArenaIf you’re familiar in any way with the world of online casino gambling, then you’ve more than likely already heard a lot about Leo Vegas Casino. An already famous brand around the world and especially across Europe, Leo Vegas is the preferred casino of many online punters.

Recently, just before launching their new sportsbook offering, LeoVegas Sports, the casino signed a sponsorship deal with the SSE Arena Wembley. The sponsorship deal was finalised in February 2016 and will run throughout the year. 

New customers for LeoVegas 

While LeoVegas is already a well-known name, the casino is focusing on bringing in new customers as well as retaining their existing punters. The agreement will see LeoVegas receiving a lot of screen time both inside and outside of the stadium. With guaranteed exposure on the LED screens throughout the stadium 6 times every hour, the reach for LeoVegas and potential new customers will be exponential.

Not only will LeoVegas receive advertising for their sportsbook offering during sports events, but also throughout the many other events the stadium hosts. LeoVegas only recently started their expansion into the UK and that’s why this sponsorship deal makes so much sense. The stadium is known to draw massive crowds that could be potential online casino customers.

Betting made easy

Many of the Barclays Premier League matches and RBS Six Nations Championship games hosted at the stadium will be available for betting on the LeoVegas sportsbook. Another huge draw card for people attending matches and events at the SSE Arena Wembley is the fact that LeoVegas is so easily accessible from mobile devices.